Leadership Team

Paul

CEO


Company founder and CEO Paul Cronin is our very own mega geek, with trophies from national development competitions and trading systems technology experience at Goldman Sachs to prove it.

Paul completed his first web project in 1998 and is a leading expert in creative web and app solutions, brand creation and digital strategy.





Charlotte

Creative Director


Charlotte Brewer oversees every aspect of our creative output. An expert at enhancing brand experience, Charlotte is responsible for injecting awe into our projects.

A leading expert in latest trends and best practice, Charlotte heads up our design process to ensure all our design work is as effective as it is visually stunning.

Having also excelled in Sales and Marketing positions in the fashion and luxury markets, Charlotte incorporates a wealth of real-world luxury lifestyle experience into all our projects.



Ben

CTO


Ben Elvin, a former Vice President in Technology at Morgan Stanley, pioneers the solutions to meet all the technology objectives at All Singing All Dancing.

Ben is highly regarded in technical circles given his 10 years of senior level experience in technology at blue chip companies. This, in combination with his first class degree in Computer Science, allows Ben to use a variety of languages and methodologies to create elegant solutions to exceed every possible requirement.






Senior Team Members

Anna

Digital Strategy

With an illustrious background in online retail, Anna's experience has been honed working with renowned worldwide brands. Anna is at the fore of latest and greatest eCommerce trends and her expert knowledge is channelled into all our work. Her expertise in various eCommerce and CMS platforms, makes her perfectly suited to oversee all our client's on-going needs.

Chloe

Quality Assurance

Chloe is our most senior QA Specialist, ensuring all our solutions are pixel perfect.

Steve

Accounts

Steve manages all our accounting and bookkeeping needs.

Giang

Web Development

Giang is our most senior web developer, delivering perfectly responsive front-end code and is a leading expert in CMS integrations.

Demetrius

Web Development

Demetrius is our most senior integration expert for latest and greatest eCommerce features and functionality.

Tom

Graphic Design


Tom is an incredibly experienced and versatile designer, providing graphic design expertise for our projects.

Phil

App Development

Phil is our lead iOS (iPhone/iPad/Apple Watch) and Android App developer.

Deyan

App Development

Deyan is our most senior native front-end iOS App developer.

Olivia

Support

Olivia is our lead support specialist, delivering first line support.

Creative & Technology Teams

Our experienced teams of designers and developers are delivering innovative and intelligent solutions for international brands and exciting startups.


recruitment

We are recruiting


We are always looking for the
most talented creatives and technologists to join us

CONTACT